Today we’re honored to present to you the premiere of a very special music video from Jocelyn Alice. This Calgary creative went all out with her new single “I Know” that is aimed at being an anthem for empowering women everywhere.

As many women have been increasingly doing in the changing cultural landscape, Jocelyn Alice takes a stand with this new song and looks to inspire and continue more change. This artistic pillar is not only powerful in that regard, but it’s just a great song that you can enjoy anytime. With the video we get to see Jocelyn firsthand with her female-centric group of friends living it up. It’s just the visual you need to get inspired to strengthen your communal sensibilities and live positively with others, no matter your gender. Click play, enjoy and check back online tomorrow when the song drops on digital formats!

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